Baden city branding
Cast is used for the visual identity of the tourism brand of the city of Baden in Switzerland. The designer Melodi Eken writes the following about the corporate design proposals for the culture and spa town: “Various design elements and visual allusions were developed around the theme of ‘immersion’. The aim was to present the city with its very own vibe and to unite the themes ‘culture and bathing’.”
Publication: 2019
Photos & Design: Melodi Eken
License: All Rights Reserved.
Client: Stadt Baden
